Loyalty & rewards email template

Ask customers to refer a friend, with $20 for each side

This email asks your customers to share your product and tells them exactly what they get for it. The subject line puts the number first, and the steps below the button answer what happens next.

Tally9:41 am

Refer a friend, you both get $20

Your link takes a minute to send. Credit lands on your next invoice.

Free on every plan · No credit card to start

Live preview

The business and customer are made-up examples. Photos come from Pexels. Every word, color and picture can be changed in AguMail.

How it gets sent

Sending this email as a campaign

This email is sent as a campaign, to the list or a saved segment, now or at a time you pick. Campaigns are on every plan, Free included.

  • Whole list, or a saved segment on Starter and above
  • Send now or at a scheduled time
  • Opens and clicks reported for every send

Why it works

Why this email works

  1. 1The reward shows up twice. The heading says "$20 credit for both of you" and the reward block reads "$40." Nobody has to work out what the friend gets or whether the offer is worth the trouble.
  2. 2The fine print sits in the email. Credit applies once the friend's first payment clears, one per new account. Saying that on the page saves a reply to support two weeks later.
  3. 3One button, then three steps. "Get your link" is the only ask. Share, Sign up, Credit underneath it cover the whole trip in three words each, so the reader knows the link is all they need.
  4. 4It says the credit stacks. The copy tells a customer that credit works on any plan, monthly or yearly, and adds up if they refer more than one friend. That answers the question a second referral would raise.

Every word, set out as text

Subject
Refer a friend, you both get $20
Preview text
Your link takes a minute to send. Credit lands on your next invoice.

Refer a friend

$20 credit for both of you

Hi Alex,

Know someone who would get more done with Tally? Send them your link. When they start a paid plan, you both get $20 in credit.

Get your link

The reward

$40

$20 in credit for you and your friend.

Credit goes on your next invoice. It works on any plan, monthly or yearly, and it stacks if you refer more than one friend.

Credit is applied once your friend's first payment clears. One credit per new account.

How it works

Share

Send your link

Copy your link from your account page and send it however you like.

Sign up

They pick a plan

Your friend signs up and picks a plan. Monthly or yearly, any tier counts.

Credit

Credit arrives

$20 lands on your next invoice within a day of their first payment.

You get this because you have a Tally account.

Make this template your own

Start from this design, put your own business in it, and let AguMail send it.

  1. 1

    Use the template

    It opens in the AguMail editor as your own copy, ready for your words and pictures.

  2. 2

    Make it your business

    Add your logo, colors, photos and words. The writing assistant can draft the words from your business details, and you approve them.

  3. 3

    Send it, or let it send itself

    Pick the list or a saved segment and a time, now or later.

No credit card to start · 14-day free trial · Cancel anytime